Auburn Sigma Kappa

Public Relations and Social Media Management

Since being appointed to the role of Public Relations Chair for the Theta Xi chapter of Sigma Kappa at Auburn University in July 2023, I have gained a multitude of experience in social media management and knowledge in collaboration with other officers. 

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My job as PR manager is to manage the sorority's Instagram, Tiktok, and official chapter website. My major goals include creating daily social media content that targets potential new members and communicates our values for formal recruitment, and collaborating with other officers to highlight philanthropic events, chapter activities, and member accomplishments.